IPM 2020: the highlights!
Discover our novelties!
IPM went by so fast. It was a blast! We are so proud of our newly introduced products. You can find all the novelties that will be available for propagating, growing or retail in our new catalogue. We are happy to help you (pre)order these innovative and consumer ready products. Download the digital version or request a hard copy.
Grunn. Gross. Genial.
Green, Giant and Genius. It was the 2020 IPM slogan. We took it very literally and built ourselves a pop-up that totally fitted the description. We choose a more modern approach and designed a green and fresh booth. Everything ton-sur-ton and matchy matchy with our POS materials and catalogue. It made our products pop off the dark backdrops, and in the end, our plants are the most important. Did you spot our must-have pop-up?
Granvia® Gold was definitely the highlight of our booth this year. She made many visitors stop at our booth to take a moment to touch the delicate petals of Granvia®. We were so happy to see that they were all pleasantly surprised by her crispy feel, the sound of her soft crackling between their fingers and her bright colour. Want to know all about Granvia? Go to www.granvia.eu
Drinking with the stars
We were honoured to be part of the 20th anniversary celebration of Stars for Europe (SfE). Together with colleagues from the industry, we toasted the Christmas star. Obviously, our favourites are Princettia®. Stars for Europe was founded in 2000, with the goal of promoting Poinsettia. Thank you Susanna, for all your hard work and partnership! On to the next 20 years.
In the front Dr. Susanne Lux, SfE campaign coordinator; behind her (left to right) Erwin Giezen, MNP; Sirekit Mol, Beekenkamp; Vivianne de Bruin, MNP; Milena Weller, Selecta one; Felicia van der Weiden, Syngenta; Martina Gerhards, Dümmen Orange; (photo: Dr. Rainer Krämer, SfE).
International Grower of the Year
Furthermore, we were excited to join the International Grower of the Year Gala, as a guest of Angie Duffree, Floraculture International. At the gala, various growers were celebrated for their products, innovations and sustainability initiatives. Congratulations to Anthura Bv. for winning the Grower of the year award! It was an inspiring and fun evening.